Cleveland Real Estate And More

Solon Real Estate Market - Year In Review 2011

 

 

 

 

The following is our 3rd annual year in review for Solon Ohio real estate. Here, we will provide a comparison between this past year and 2010, show you a specific breakdown based on different price bands, and offer commentary.

 

ALL HOMES

Year          # of Homes Sold        Ave. Sales Price        Price/Sq. Foot             Sales Price/List Price %

 

2011                      227                    $287,205               $101.32                   94.24%  

 

2010                      202                    $292, 547              $103.92                   94.61%

 

NON BANK OWNED HOMES

Since there have been a large number of bank owned sales over the past few years, which can often skew the statistics, we have included figures below that exclude all bank owned homes.

 

2011                      212                    $291,708               $103.26                   93.50%

 

2010                      192                    $293,265              $105.41                    94.53%

 

LUXURY HOMES ( sales price over $500,000 )

 

2011                       29                     $626,888              $137.98                    94.58%

 

2010                       25                     $645,830              $139.06                    94.17%

 

2011 FIRST HALF VS. SECOND HALF OF THE YEAR

 

FIRST HALF              99                     $282,575             $102.99                     94.40%

 

SECOND HALF          113                    $301,013             $104.37                     94.11%              

 

Here is a break down of all 2011 sales by specific price bands:

 

 Source: NEOHREX

 

COMMENTARY

 

While the last few years have been challenging to say the least, this past year showed us some positive signs. Below is a list of 5 important things that the above statistics tell us:

 

1.     More homes sold in 2011 vs. 2010 ( when the federal tax credit articifically inflated sales )

2.     Average sales price relatively unchanged

3.     The market IMPROVED during the second half of 2011

4.     A well priced home can expect to receive approximately 94% of asking price

5.     The $200,000 - $350,000 price range has the most buyers

 

So, what can we take away from all of this? Market stabalization has positively affected the entire local real estate market for both buyers and sellers.

BUYERS AND SELLERS BOTH FEEL BETTER

The numbers indicate more buyers and sellers coming together and overcoming the numerous challenges presented by the market.  First time buyers are feeling a little more confident as are the local move-up buyers. Those looking to sell and buy a larger home are realizing that selling their existing home is now a realistic goal and no longer have as much fear. This is epsecially true for those selling a home in the $200,000-$350,000 price range.

Sellers have come to better understand that the major correction in the local real estate market has brought prices to where they were about 10 years ago. I'm certainly not indicating that sellers are happy about this, but they now have more realistic expectations regarding price. 

 

CHALLENGES MOVING FORWARD

The improvement in the local real estate market is a very slow going process. While the market is certainly seeing more activity, it will still take some time for consumers to regain total confidence in real estate. 

It will still be difficult  bringing buyers and sellers together when it comes to price. Sellers often have unrealistic expecations and buyers simply refuse to overpay for a home. That being said, homes are still selling in all different price points.

The key thing for a seller is to be flexible and reasonable on price. As shown above, a home can on average expect to receive 94% of the listing price. There are a ton of buyers out there, many who really do want to buy so sellers must be wise when pricing their home.

Buyers need to be more realistic as well in terms of expecatations. The have been given a slight sense of entitlement by the media, who has consistently been telling of a huge buyers market. Yes, while most price points here still have quite a bit of inventory, the nice homes stand out and multiple bid situations are not uncommon. Buyers must understand that the pefect home does not exist, in any price point.

The increased second half of 2011 is a good sign moving forward. It indicates that people are feeling more secure financially to move forward with their purchase goals. 

 

View Solon Ohio in a larger map

 

 

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About The Authors:

Dan and Amy Schuman live on the East side of Cleveland and specialize in Cleveland Luxury Homes, working with buyers relocating to Cleveland, and first-time buyers.

For Ohio and Solon Oh real estate and homes see Solon OH real estate

For a personal consultation or to speak directly to The Schuman Team, call 216-346-3235 or email.

 

 

 

 

 

LET'S CONNECT:

 

 

Solon Ohio HOme Value Report 2011 is the property of The Schuman Team and may not be duplicated or used without their written consent. ©February, 2012

 

 

If we polled 100 real estate agents, I bet over 95% would say they give great customer service. But are we really as good as we think we are?

What prompted this post was a bad experience I had recently as a consumer. It even made me evaluate whether we were really doing everything possible to provide legendary service to our clients.

WHAT WENT WRONG

I was never asked questions up front regarding what I wanted in terms of service. 

To make matters worse, when I told the owner I was unhappy, he was shocked and a little defensive.  He truly felt that his company was giving me great service. The main problem was that he confused giving a great price as providing great service. They are not always one and the same.

COMMON MISTAKES THAT COST US BUSINESS

I noticed several mistakes that were made by this particular company when dealing with me. They:

1. Failed to ask up front what was important to me.

2. Committed the mortal sin - Told me how swamped they were every time I called, making me feel that my business wasn't important.

3. Didn't communicate with me proactively. I always had to call them for a status.

4. Didn't offer to correct the problem.

5. Failed to recognize that they gave me a bad experience.

 

Let's face it, all of these mistakes could have been avoided and it wouldn't have cost a dime, just a little effort. Too many people are simply so pre-occupied with building their business that customer service often gets put on the back burner.

IN ORDER TO EXCEED SOMEONE'S EXPECTATIONS, YOU MUST FIRST DEFINE WHAT THEY WANT

It all starts with communication. Ask your clients in what manner and how often they would like to hear from you. Do they prefer email, text, or face to face interaction? Do they want to speak daily, weekly, or as needed? Don't assume to know the answers, you must ask!

Be proactive. Always stay one step ahead. If a client has to call you for a status before you call them, you failed.

Remember, just because you work hard for your clients doesn't mean you are giving them great service. By asking the right questions up front and communicating effectively throughout the process, you can avoid the mistakes that many business people make.

The ability to provide excellent service will make a huge difference to your business.

 

If you liked this post, please subscribe to our blog. We always appreciate having new readers and more importantly, enjoy making new friends.

 

Here are some of our others posts that may interest you as well:

One Question That You Absolutely Must Ask Your Clients

5 Reasons Why Using A Local Agent Is Better

Cool Virtual Tool To Help Pick Out Paint Color

Is Social Media Killing Confidentiality?

Real Estate Agents Are Not Just Door Openers

 

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About The Authors:

Dan and Amy Schuman are agents with Howard Hanna, the area's largest real estate company. They live in Solon Ohio and specialize in Cleveland Luxury Homes, working with buyers relocating to Cleveland, and first-time buyers.

 

 

LET'S CONNECT:

 

Is Your Customer Service Really That Good is the property of The Schuman Team and may not be duplicated or used without their written consent. ©February 2012